by Ezra Remer
First off, I want to say I am super stoked to start contributing to Tadpole Audio. In these posts I plan to share my musical taste in relation to advertisements. I’ll be posting ads that use the latest in music as well as diving into the vast sea that is YoutTube in order to dig up some older ads that use killer tunes. Now, on to my first post…
With huge spots for KIA, along with the opening credits in the Academy Award winning film The Fighter, The Heavy were all over the place in 2010 with their track “How You Like Me Now.” In 2011, things haven’t changed much. The Heavy are at it again with their song “Colleen,” off the 2007 album Great Vengeance & Furious Fire in the Aria Hotel ad. This song is Vegas with its “I’ve Arrived” vibe. Check out the spot below:
Sadly, the four piece band out of the UK is currently touring the Middle East, and only has a single show scheduled for the US in the near future.
The Heavy “Colleen”
Ezra Remer is a lover all of media. He currently works as music coordinator at Lip Sync Music, syncing artists into film/tv/ads. Follow him @EzRemer.